Empowering Brands to Scale in Global Digital Commerce

Helping brands expand with market strategy, digital platforms, and eCommerce growth.

about us

Empowering Business

Innovative Hub Singapore is an e-commerce enabler in both B2B and B2C sectors, offering one stop digital solutions to SMEs. We are Alibaba.com’s Authorised Global Partner in Singapore that connects local sellers with international buyers from all over the world. We deliver innovative applications to companies specialising in eCommerce platforms, transforming and digitalising their traditional business to go beyond traditional business practices.

Why Work With Us?

Market Expansion & Digital Execution

More than strategy, we deliver results.

Expertise in Global eCommerce & Digital Commerce

Deep insights, real impact.

Platform Partnerships Services To Expand Your Business

Trusted partners of leading digital platforms.

learn more about us

our solutions

The Services We Are Offering

Market Expansion & Cross-Border Strategy

Helping brands enter new markets with localized strategies and trade facilitation.

Global Market Entry Consulting

Market research, entry strategy & localization planning.

Alibaba.com B2B eCommerce

Store setup, product listing optimisation & global buyer leads.

Cross-border trade and business partnerships in Singapore – trade facilitation and partner matching

Cross Border Trade & Partnerships

Trade facilitation, distributor matching & business partnerships.

Rednote (Xiaohongshu) Marketing

Content, Ads & KOL collaborations.

TikTok Shop Partner and MCN services in Singapore – store management, influencer marketing and live commerce

TikTok Shop Partner & MCN Services

Store management, influencer marketing & live commerce.

Meituan Dianping Marketing

Store profile setup & optimisation, review management and GroupBuy voucher campaigns.

Rednote (Xiaohongshu) marketing, TikTok Shop & MCN services, Meituan Dianping marketing, and influencer collaborations.

E-commerce Enablement & Digital Advertising

Performance-driven marketing, SEO, store development.

Website and e-commerce store development in Singapore – custom online store design and setup

Website/e-Commerce Development

Custom websites, online store setup & payment integration.

Performance Marketing

Google & Meta Ads, retargeting and ROI-focused campaigns.

SEO, content marketing and conversion rate optimization services in Singapore

Search rankings, content strategy & higher conversion rates.

Official Partners

Institutional Partners

News & Events

Fresh Off the Page

insights

news

events

Infographic comparing KOL, KOC and KOS by who they are, followers, content, trust, reach, best use and cost. Tip: KOL builds buzz, KOC spreads word of mouth, KOS closes the sale.

KOL vs KOC vs KOS: What’s the Difference and Which Should Your Business Use?

By Innovative Hub (IMDA Pre-Approved Solution provider, SMEs Go Digital) · Published 27 OCT 2026Quick summaryKOL (Key Opinion Leader): experts and big-name creators. Best for fast, wide awareness.KOC (Key Opinion Consumer): real, everyday customers. Best for trust,...

60 TikTok Shop LIVE Ideas for Singapore Sellers

By Innovative Hub (TikTok Shop Partner, Singapore) · Published October 2026LIVE tools and policies based on official TikTok Shop Academy (Singapore) pages, checked October 2026. Feature names and availability can change, so always check your own Seller Center.Quick...

Why KOC Marketing Matters for Reaching Chinese Consumers (and How to Use It This Christmas)

By Innovative Hub (IMDA Pre-Approved Vendor under SMEs Go Digital) · Published OCT 2026Quick summaryKOC = Key Opinion Consumer: a real, everyday customer who shares honest reviews, often on Xiaohongshu (XHS).Why it matters: Chinese consumers often search XHS for...

EDGE Grant for digital marketing in Singapore, up to 50% support capped at S$5,000

EDGE Grant for Digital Marketing: How SMEs Get Up to 50% (S$5,000) in Singapore

By Innovative Hub (IMDA Pre-Approved Vendor under SMEs Go Digital) · Published October 2026Based on Enterprise Singapore's official EDGE Grant pages, checked 5–6 October 2026. Grant rules are new and may change, so always check the official pages linked below.Quick...

How to apply for the EDGE Grant in Singapore and avoid common rejection reasons

How to Apply for the EDGE Grant in Singapore: Eligibility, Steps and Common Rejection Reasons

By Innovative Hub (IMDA Pre-Approved Vendor under SMEs Go Digital) · Published October 2026Based on Enterprise Singapore's official EDGE Grant pages, checked October 2026. Grant rules are new and may change, so always check the official pages linked below.Quick...

TikTok Shop Agency Singapore: How to Choose the Right TSP Partner in 2026

By Innovative Hub · Published October 2026Quick summaryA TikTok Shop agency launches, manages and grows your TikTok Shop: setup, short videos, LIVE, ads and creators.Agencies officially authorised by TikTok are called TikTok Shop Partners (TSPs). You can verify...

What Is Dianping? A Singapore Business Guide to Chinese Consumers

What is Dianping? For millions of Chinese travellers, it answers a more practical question: where should I eat, shop, and spend in Singapore? Often called "the Yelp of China," Dianping (大众点评, Dàzhòng Diǎnpíng) is China's dominant Chinese review platform — but that...

How to Set Up a TikTok Shop in Singapore (2026 Seller Guide)

To set up a TikTok Shop in Singapore, register on TikTok Seller Center with your ACRA business details, verify your identity, add your products, and connect a payout method. Approval usually takes 1-3 working days — then you can list products, run livestreams and...

PSG Grant Singapore (Closed 29 Sep 2026): Guide for SMEs

Update (6 Oct 2026): The PSG Grant has closed.The Productivity Solutions Grant (PSG) stopped taking new applications on 29 September 2026. Since 30 September 2026, digital solutions are funded under Enterprise Singapore's EDGE Grant. PSG applications submitted...

How to Use Xiaohongshu (RED) in Singapore: 2026 Beginner's Guide Xiaohongshu (小红书 / RED) is China's leading lifestyle discovery app. To use it in Singapore, download the app, create an account, and browse or post "notes" — photo and video reviews. Brands use it to...

Innovative Hub Co., Ltd (VN) announced on screen as a Renewal Value Award winner at the Alibaba.com Awards Gala

Innovative Hub Wins the Alibaba.com FY27 S1 Renewal Value Award

By Innovative Hub · Published 22 OCT 2026Quick summaryAward: FY27 S1 Renewal Value Award, presented at the Alibaba.com FY27 Global Channel Partner Summit Awards Gala.Winner: Innovative Hub Co., Ltd (VN), the Vietnam team of Innovative Hub.What it recognises:...

Zoe Zuo of Innovative Hub receiving the SME Adoption Excellence Award from Minister Josephine Teo at the SME AI Impact Awards 2026

Innovative Hub Wins the SME Adoption Excellence Award at the SME AI Impact Awards 2026

By Innovative Hub (IMDA Pre-Approved Vendor under SMEs Go Digital) · Published 20 October 2026Award details and results from IMDA's SME AI Impact Awards 2026 communications and infographic, October 2026.Quick summaryAward: Innovative Hub (SG) Pte Ltd won the SME...

PSG replaced by EDGE Grant: PSG closed 29 September 2026, EDGE Grant open from 30 September 2026, Enterprise Singapore

EDGE Grant Singapore 2026: PSG, EDG and MRA Merged into One Grant (What SMEs Need to Know)

By Innovative Hub (IMDA Pre-Approved Vendor under SMEs Go Digital) · Published October 2026 Last verified against Enterprise Singapore in October 2026. Grant rules are new and may change, so always check the official pages linked below. Quick summary The...

Innovative Hub Ranked #1 in TikTok Shop’s July 2026 Top TSP Agencies Monthly Ranking.

Innovative Hub is Singapore's #1 ranked TikTok Shop Partner (TSP). In July 2026, TikTok Shop ranked Innovative Hub #1 in its Top TSP Agencies Monthly Ranking for Singapore. Innovative Hub is a Singapore digital marketing agency and an IMDA Pre-Approved Vendor under...

Innovative Hub Featured in Marketing-Interactive | TikTok Partner & Xiaohongshu Agency

Innovative Hub Featured in Marketing-Interactive: Xiaohongshu Agency & TikTok Partner Win MARKies 2025 Silver

Innovative Hub has been featured in Marketing-Interactive for powering Blé de Fonty’s award-winning social commerce campaign. The campaign earned the Silver Award in the Social Commerce category at the MARKies Awards 2025. As a top TikTok partner and an authorized...

Managing Director Zoe Zuo had been featured on CNA

We are proud to announce that our Managing Director- Zoe Zuo has been featured on CNA, where she shared her expert views on the livestreaming industry in China.

TikTok Social Commerce Singapore | Silver Winner at MARKies Awards 2025 TikTok Shop service in Singapore continues to redefine how content and commerce come together. Innovative Hub (SG) Pte Ltd is proud to announce our Silver win at the MARKies Awards...

Innovative Hub Wins “Overseas Influence Agency of the Year” at Topklout Annual Award

We are proud to announce that Innovative Hub was honored with the “Overseas Influence Agency of the Year” award at the 9th Topklout Annual Awards, held in recognition of excellence in the digital marketing and creator economy space across Asia. This milestone...

Innovative Hub Is Now an IMDA Pre-Approved Vendor Under the PSG Grant Scheme

We’re excited to share that Innovative Hub has been appointed as an IMDA Pre-Approved Vendor under the SMEs Go Digital programme, supporting the Productivity Solutions Grant (PSG). This means eligible SMEs in Singapore can now receive up to 50% funding...

Innovative Hub Expands Services To Malaysia, Main Office In Kuala Lumpur

Its the start of something new! We are pleased to share that Innovative Hub has set foot in Malaysia! Our latest office’s location – Kuala Lumpur! Started out in Singapore as an eCommerce enabler, most notably becoming Singapore’s Official Global Service...

Innovative Hub team at booth #32, SMEs Go Digital Day 2026, Suntec Singapore, 13 October 2026

SMEs Go Digital Day 2026: Innovative Hub at the Event

By Innovative Hub (IMDA Pre-Approved Vendor under SMEs Go Digital) · Published 19th October 2026Event details from IMDA's SMEs Go Digital Day 2026 exhibitor information. Grant details from Enterprise Singapore's official EDGE Grant pages, checked October 2026.Quick...

That’s a Wrap: Our First TikTok Mega Campaign in Singapore

Quick summaryOn 3–4 October 2026, Innovative Hub ran its first TikTok Shop livestream campaign in Singapore: the TikTok Mega Campaign, a Japanese & Korean beauty mixed livestream. Over two days, three creator teams went live with products from 17 beauty brands. It...

Innovative Hub Joins the Meituan-Dianping “MUST-EAT LIST必吃榜” & “MUST-VISIT LIST必玩榜” Overseas Ceremony in Kuala Lumpur

Last week, the Innovative Hub team, as a Meituan-Dianping partner, had the pleasure of attending a special evening in Kuala Lumpur celebrating the 10th Anniversary of Dianping (大众点评)’s “必吃榜”, alongside the first-ever overseas edition of the “必玩榜” ceremony, held on...

Vietnam Mission Trip

Venue: Innovative Hub Vietnam Mission trip to Ho Chi Minh City, Vietnam Keen to explore and enter the Vietnam market? On the 24th to 27th September 2019, Innovation Hub will be hosting a mission trip to Ho Chi Minh City, Vietnam 🇻🇳 Mission Highlights📣1⃣ 25th Sep...

Dream Trip 2019

Revolutionise your business with E-commerce Date: 17th – 20th Nov 2019 (4D3Ns) Program Highlights: Immerse in Alibaba’s rich culture and hear from its success stories Be equipped with tips and tricks in operating B2B and B2C business platforms Explore e-commerce...

Ngee Ann Polytechnic Digital Branding Bootcamp 2020

We are glad to be back for the 4th run of Ngee Ann Polytechnic Digital Branding Bootcamp! It is always a joy for us to share about the ecosystem of Alibaba.com and the basic techniques required for B2B cross-border ecommerce! Follow us...

How To Grow Your Business During The Pandemic (Mandarin) – 16 April 2020 Webinar

The Covid-19 pandemic did not stop us from serving you! Following the commencement of “Circuit-Breaker” in Singapore, Innovative Hub organised an exclusive webinar in Mandarin, sharing insights and expertise on how local SMEs can navigate through the pandemic and...

COVID-19: Opportunities with Alibaba.com Webinar – 27 August 2020

COVID-19: Opportunities with Alibaba.com Webinar – 27 August 2020 In partnership with JTC, Innovative Hub hosted a webinar in August 2020 to share the business opportunities that local SMEs have on Alibaba.com amidst the COVID-19 pandemic. We talked about the...

How to Gain More Buyers on Alibaba.com through Effective Product Posting – 28 April 2020 Webinar

Looking to gain more buyers on Alibaba.com? In this webinar, we share insights on how you can create effective product postings to gain more buyers on Alibaba.com. Check out the full webinar here! Follow us on Facebook & LinkedIn for exclusive updates on...

Free Online B2B Business Matching Session

2020 was a tough time for businesses. In support of keeping our clients’ businesses moving, Innovative Hub hosted our very first B2B sourcing and business matching session online and absolutely free! As one of the exclusive Service Partners of Alibaba.com in both...

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Industry

Showing all 334 clients

BLÉ DE FONTY

Oversea海外天

Geylang Claypot

Bio Essence

GJH

Fitbar

Five

Hong Kong Egglet

Famous Amos

GOODLIVING

Wing Fook Jewellery

CIF

士林 SHIHLIN

OFF&RELAX

Gardenia Seeklogo 01

Safi

Vita Health

Oriental Kopi 华阳茶室

Baseus

Unisoy

亞華 Ya Hua

Crown Prince Restaurant (Pasir Ris) 太子

Shiseido

Food Republic Singapore

Mr. Bean

Jean Yip

MR COCONUT

d'Alba

R&B Tea

ANESSA

LiHO TEA

Tiong Bahru Hainanese Chicken Rice

Killiney

IMBA (Gardens by the Bay)

Mixue

Sin Heng Claypot Bak Kut Teh

George Town Tze Char

Nine Fresh

Kao

Dafong

Pin Si

Oriental Treasure 宋城

MIWEIXIAN BIBIMBAP

Healing Hands Wellness

Global Specialties

F2C Beauty Shop

Veritas Medical Aesthetics

The 150 Club

Skinscape Clinic

Pasta Bar 手工意式新鲜意面餐厅

Panda Bar 熊熊餐吧

Obongzip 五福

NK BY NIKI

Mister Wheel 车轮饼

Melmer Stoneworks 台面定制

Mami's Tamales 墨西哥特色美食

Madame Lam

Love and Bravery

Karihome

Fujifilm INSTAX 富士拍立得

Eskimo eSIM _ Eskimo Travel Eskimo 旅游

Billiard Technical

Jokia李石子

George Town Tze Char

Yong Fu Jewelry

To U @ Senang

Ngee Soon Jewellery

Modas Flame

Metro

Ishi Gems

Inyeon

Heraand

Henry FoodService

GAC Fruit

Flowers by Terra

Cheap N Deal

Alphico

Wild Coco

Wenzhou Mansion 双井头温州府

Unagi Yondaime Kikukawa

The Big Appetite

SHAKOBA

Qing He Charcoal BBQ

PAUL

Pastabar

OBBA Jjajang

NAE _ UM

Koji Sushi Bar

Kantin at Jewel Changi

Kabuke (Seven Grains)

Gwangjang GAON

Gaia Chinese Culinary

Fu Yuan Teochew

Five Star Chicken Rice

Dusk @ Mount Faber Peak

Corinthians Asia

Birds of Paradise

8 Eight Korean BBQ

The Interior Lab

Peranakan Mansion

Nimbus Home Services

Line8

Kiasu Printing

Joytour Holidays

Inspirecore

Polybuilding

Zest Aesthetics

Zen Nails

The DRX Clinic

The Best Beauty Centre

Suubalm

Slex Integrated Trade

Silkfairy

ReFa

Perky Lash

Oganacell

Musee Platinum Tokyo

MIRIQA

Meso Esthetic

Magichands Beauty

Koh Gen Do

Kelly Oriental Skinlab

JUNGBEAUTY

Houchen

FOREO

Ex Group

Elizabeth Arden

Elene Beauty

E'Franz Wellness

Brixx Derma

Beauty_full Skin Wellness

Beauty 21

ALL SKIN Aesthetics

Accrelist Medical Aesthetics

True Medical

Three Star Brand

Kalbe

Borden (Eagle Brand Medicated Oil)

Australia Sunshine

Akesis Biologics

NextChair

Epitex International

Amoy Canning Corporation (Singapore) Ltd

Ee Hui Food Manufacture Pte Ltd

Flying Man Brand

Kwong Cheong Thye

Hydro Coco

Miss A's Handpick Fine Food（Miss A's 好食材）

CHUN CHENG FISHERY ENTERPRISE PTE LTD

SF Fruits

Bauerfeind Singapore

Ode To Art

Hoseiki Jewelry

Mistgold

Sinpopo Brand

Loy Kee Best Chicken Rice Singapore

Tuan Yuan Pork Ribs Soup 团缘肉骨茶

Reunion BBQ 东北人餐厅

Lai Lai Taiwan Dining

Pot Addiction

Chilli Padi Nonya Restaurant

Tan Ser Seng Herbal Soup 陳生成山瑞补品

Mellben Seafood

Matsuya Dining 松屋

KEK Seafood

Siam Square Mookata

頭 SIBATOU

錦珍 CHEF INA

超贊甜品 CHOW ZAN DIM DIM

詠春園 Spring Court

LAO BAN NIANG

港素 LEAF CORNER

恆騎 HENG AIRCON

幽靈の製菓 GHOST KAKIGORI

嘉宾

WOODS

WOOD CULTURE

UEC

UCC

Toyomi

TOTO SEAFOOD

TMB THE MATTRESS BOUTIQUE

Tings Bakery

The Fonz

The Design Scientists

The Black Pearl

TENSHIMA

TADA Mobility

Style Now HAIR SALON

STAR KITCHEN

SMARTOVATION

SkinSoul

Singapore Wake Park

SHAOFEN

Scuba Warehouse

Rumours Beach Club

RS EVENT CENTER

Raffles Medispa

Project L

POH HENG

PAPI'S TACOS

Paper Shoot

OSCAR HEAD SPA

NUTRA GOODNESS

Nozomi

Noolie

NIMISSKI

Nature's Superfoods

Nalé

MDM LING BAKERY

Mazzo

Luce

LOOKK

Lifetime Vision Care

LEONICA K

KYOR

Kopi & Tarts

Kikanbo

KC LOFT INTERIOR PTE LTD

JOURNEY SERVICES

Jiancha

IPOH TOWN

Intero

IEM

HYANG YEON

HM GALLERY

Hayop Ni Manam

HARRODS COFFEE

HarriAnns Nonya Table

Hafary

Grill N Chill

Fu Lin

Flipper's

FarEastFlora

Sling Shot

ESCAPEE

Elixir

ecoHAUS

Eat 3 Bowls

E!GHT Korean BBQ

DoctorPly

De Style

D Program

CueLab

CTC Travel 大道旅游

CHRYSALIS MEDI AESTHETIC GROUP

Chomel

CHOCOELF

Chez Vous

Carl's Jr

CAMELLIA

Blysse & Batter

Bliss Nest Capsules

ART DECOR DESIGN STUDIO

Ann Chin

An Digital Lock

Air Con Uncle

AeroV

ACAI AFFAIR

A.M Aesthetics

99 Old Trees

81 Aircon

21 Aesthetics

108

PDC

OHM

Natur Vital

Nano

MyLustre

Lykke

Lim Kee

KKF

Kairos

JWE

Jorubi

Imperium

ICM

HTP Pharma

Honsei

Honey World

Holistic

Hockua

Hockseng

HLT

Hi Beau

Herbal Pharm

Hakko

H2hub

Greenlife

Good Lady

FSI

Freshening

Fish

Far East Foam

Evonik

Eubiq

Einmilk

Bobo

Duprex

Dodo

Crystal Tomato

Bounceback

Bob

Blackdot

Bioe

Biocomm

Bhavna

Betime

Bakers Oven

Bake Mission

Anarkali

Adonis

Adertek

Activ

Woh Hup

Wellesta

Vinasoy

Ujuwon

SKP

Skinic

Sift Pick

SG Dynamic

Seafood

Scoopz

Science Arts

Schneider Electric

Sanzpte LTD

QN Wellness

Powerpac

Peach Blossom

PDS

Cropped Cropped Mr Popiah Logo 3 1

YANG MING SEAFOOD

花寂 Flosophy

discover how we can help your business move forward

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